Learner Reviews & Feedback for Marketing Analytics by University of Virginia
About the Course
better decisions. Knowing how to interpret data is the challenge -- and marketers in particular are increasingly expected to use analytics to
inform and justify their decisions. Marketing analytics enables marketers to measure, manage and analyze marketing performance to
maximize its effectiveness and optimize return on investment (ROI). Beyond the obvious sales and lead generation applications, marketing
analytics can offer profound insights into customer preferences and trends, which can be further utilized for future marketing...
Top reviews
RN
May 31, 2020
Very helpful and extremely relevant to the present context. As a market research analyst, it deepened my understanding of the many marketing terminologies and jargons and also helped me with my job.
SC
Apr 17, 2020
It was very helpful for my marketing career.The interview with the real world marketing experts at the end of the course also helps and encourages a lot. Thanks to Raj Venkatesan sir for his effort.
551 - 575 of 1,830 Reviews for Marketing Analytics
By Akash T
•Apr 16, 2020
I Gained good amount of knowledge which will be very helpful for me to utilise in the industry.
By KAJAL M
•Apr 11, 2020
The faculty has explained everything so clearly!! Intrigued fact was learned during this course.
By rohita d
•May 8, 2024
Very insighful course content and Prof Rajkumar Venkatesan did full justice to all the modules.
By Amira F
•Oct 30, 2023
This was interesting and challenging. I would definitely do a course by Raj and his team again.
By Ganesh K C
•Sep 24, 2021
Very Good one. Crisp, Clear & Concise lectures with easy to understand quizzes and assignments.
By Devanshu N
•May 24, 2021
It's one of the best course on Marketing Analytics. The Teaching style of sir is really awesome
By Viral P
•Jul 28, 2020
It is a practical Marketing course, which focuses on the current trends of Marketing Analytics.
By VIVEK K
•May 27, 2020
Very Interesting and the way each and every topic explain is really very good with an examples.
By Deleted A
•Apr 29, 2020
The instructor is very clear in what he wants to communicate. Was a very useful course overall!
By Luis A S
•Mar 27, 2020
Great course, great teacher great learning. Definitely a starting point to dive into analytics.
By Tharindu H J
•Dec 29, 2020
This course is really practically explained. Thank you for providing it through this platform.
By Cheyenne G
•Sep 26, 2020
The explanations were great and the practice quizzes really helped in preparing for the test.
By Aritra B
•Aug 3, 2020
Thank you . It was indeed a great journey. Wish to learn more about this fascinating concepts.
By Corey S
•Jun 1, 2020
This course was awesome! I learned so much. I am a better professional because of this course.
By Anthony B
•Nov 2, 2017
Learned different aspects and work that goes into detailed, well informed marketing decisions.
By Sergey K
•Oct 31, 2020
A good course, a great teacher who explains the material in an interesting and accessible way
By HARISH P
•Oct 23, 2020
Excellent Course delivery !! Professor Rajkumar made everything look very simple and logical.
By Glenes d
•Sep 27, 2020
Got a good understanding of Marketing Analytics.This course is structured in a very good way.
By Vipul K K
•Apr 24, 2020
It was very great learning from Coursera, everything was covered well with proper explanation
By Gunjan P
•Oct 3, 2017
The trainer is quite great in explaining concepts along with being very clear and engrossing.
By Adrianne O
•Nov 29, 2021
Learned a lot from the course! The instructor explained the concepts well. :) Squash timeee
By Saurabh M
•Apr 24, 2020
it was great learning , provided lots of insights on marketing and it analytics
THANK YOU SIR
By Shaikh K A
•Aug 1, 2020
I am thankful for the time I spent with you and hope to learn more and get bachelors degree
By Neranjan J
•Jul 8, 2020
Great course, Got many things to myself :)
Really enjoyed the way Sir Venkateshan does it :)