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Learner Reviews & Feedback for Start the UX Design Process: Empathize, Define, and Ideate by Google

4.8
stars
16,331 ratings

About the Course

Start the UX Design Process: Empathize, Define, Ideate is the second course in a certificate program that will equip you with the skills needed to apply to entry-level jobs in user experience (UX) design. In this course, you’ll complete the first phases of the design process for a project that you’ll be able to include in your portfolio. You will learn how to empathize with users and understand their pain points, define user needs using problem statements, and come up with lots of ideas for solutions to those user problems. Current UX designers and researchers at Google will serve as your instructors, and you will complete hands-on activities that simulate real-world UX design scenarios. Learners who complete the seven courses in this certificate program should be equipped to apply for entry-level jobs as UX designers. No previous experience is necessary. By the end of this course, you will be able to: - Empathize with users to understand their needs and pain points. - Create empathy maps, personas, user stories, and user journey maps to understand user needs. - Develop problem statements to define user needs. - Generate ideas for possible solutions to user problems. - Conduct competitive audits. - Start designing a mobile app, a new project to include in your professional UX portfolio....

Top reviews

ND

Aug 5, 2021

My instructor was engaging and communicated very well. The transcription was super handy and I loved that the reading after the lecture re-emphasized the content of the lecture. Excellent. Thank you.

MG

Sep 9, 2022

I love this course! Personally, it took me longer than I thought to complete each challenge, but I loved each step, especially the ideation and research part! I already want to start the next course!

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2851 - 2875 of 2,894 Reviews for Start the UX Design Process: Empathize, Define, and Ideate

By Fabian Y

Jun 7, 2022

Great course, you can learn so much

By Aamir A J

Feb 27, 2023

It Was quite lengthy course

By Bashiru A A

Oct 20, 2023

Well designed course.

By Diego F

Dec 27, 2021

its was kinda bland

By Sofia N

Oct 25, 2022

too basic for me

By Neeraja S

Jan 8, 2023

good experience.

By degreeuserdf t

Nov 16, 2021

rate this course

By Noman J

Oct 1, 2023

Decent course

By Bhaviniben C

Apr 3, 2023

very helpfull

By Marjorie B

Aug 17, 2022

It was good!

By SAVALIYA B

May 21, 2025

excellent

By Sajjad H

Oct 1, 2022

not easy

By Francesco M

Jan 12, 2022

too long

By Siavash R

Mar 2, 2022

OKAY

By Victoria H

Jun 6, 2023

good

By Vishwas s

May 5, 2022

Good

By Irina M

Jul 13, 2022

0

By Dan L

May 6, 2022

By Jonathan S J P

Jul 28, 2023

Although the course is well organized and has lots of valuable information, there are very few examples given for the assignments and projects found within the course. As this was supposedly designed for people who have no previous background in UX Design, it would have been much more helpful if we the students were informed on more specifics such as how to evaluate different aspects of the competitive audit instead of gleaning information off of the two or three premade competitive audit examples. Although finding our own examples for one of our projects is a useful way to gain real world experience in doing a competitive audit, the CoffeeHouse project would have been much more of a useful stepping stone if there were premade example situations and competitor websites/apps for us to work through and gain a feel of how it is to do an audit. Many times for many of the categories I was not sure what exactly to write under my evaluation of Outstanding/Good/Needs Work etc; because of my unfamiliarity with doing an audit. Also since our design challenges are randomly created at the beginning of the course, the few examples given do not always line up in terms of simplicity or symmetry with what we are attempting to design for our own projects. More examples and actual practice exercises with set situations, competitors, and outcomes would be very useful.

By Elizabeth B

Nov 29, 2022

I thought that the content was good but the competitive audit assignment had some problems. I spent more time trying to FIND 'real' competitors for my fake company than I did assessing their content. I think it would have been vastly more useful to do this assignment for the coffee house example or something similar, where we could be given the competitors to assess, particularly given that this isn't part of the overall portfolio.

By Matthew J

Jan 10, 2024

The course structure kept changing as I was completing the course and coursers did not record the grades of the exams and the assignments that I passed. I had to re take these quizzes. the experience with customer services at Coursera was no less that horrific. Although some of the updated coated could be deemed as useful it was not necessary for myself having previously come from a graphic design back ground.

By ANDREW B

Jan 19, 2025

Complete waste of my time. I didn't know how this course would turn out, but it was really boring. I thought this was about design, not therapy. The amount of time "Empathy" was mentioned during this course is baffling.

By Rebecca M

Jan 8, 2023

It felt like you did not have enough time to practice each step properly but each concept did build off of each other quickly. I also think that a lot of the vocabulary they use is very interchangeable.

By Sean Z

Feb 24, 2024

many information was supposed to be given (like made-up personas and user stories for us to use in our project). if there's a correct link to it (that works) it'll really help. thanks.

By Tammy R

Dec 1, 2021

I felt that some of the work for the Coffeehouse example could have been better used to work on portfolio elements rather than a fake example. Some things also felt out of order