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    Back to Foundations of Digital Marketing and E-commerce

    Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

    Filled StarFilled StarFilled StarFilled StarFilled Star
    4.8
    stars
    27,311 ratings

    About the Course

    This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply
    to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers,
    engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore
    entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also
    learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field...
    ...

    Top reviews

    CK

    Nov 13, 2023

    Filled StarFilled StarFilled StarFilled StarFilled Star

    This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

    OO

    Nov 14, 2023

    Filled StarFilled StarFilled StarFilled StarFilled Star

    This course has really offered me a whole lots of opportunities to be prepared for different assigned job roles in the field of digital marketing and e-commerce. A big thanks to Coursera. Keep it up!

    Filter by:

    6126 - 6150 of 6,300 Reviews for Foundations of Digital Marketing and E-commerce

    Filled StarFilled StarFilled StarFilled StarStar

    By Prabeen K M

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    Mar 27, 2023

    Good

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    By mohit b

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    Dec 3, 2022

    Good

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    By Tejas J

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    Nov 21, 2022

    good

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    By Alok R

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    Nov 20, 2022

    good

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    By Sarvesh J

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    Nov 6, 2022

    GOOD

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    By Santhana

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    Aug 26, 2022

    Good

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    By Selva G

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    Jul 6, 2022

    Good

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    By hassan a m

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    Jun 25, 2022

    good

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    By Jo'raboyev A

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    Apr 20, 2024

    wsd

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    By Ruthra P

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    Mar 7, 2025

    No

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    By Zahroxon M

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    Apr 25, 2024

    Ha

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    By Priya N

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    Jul 9, 2022

    ok

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    By Hans P

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    Dec 9, 2024

    m

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    By Sara M

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    Oct 14, 2024

    ٠

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    By Sadia A

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    Sep 20, 2024

    5

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    By rashmi p

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    Jun 26, 2023

    .

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    By Feliciana d R C d G

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    Jun 26, 2022

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    Filled StarFilled StarFilled StarStarStar

    By Maninder G

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    Mar 15, 2025

    1. The exercises were made some years ago and the product sites ( like HubSpot or MailChimp) have newer menus and newer features . The sessions need to be updated as some references in the sessions have been replaced by new features. 2. Jobs, Resumes, Presentation and Interviewing best practices : Not everyone is interested in this and these should form an optional, separate, no cost complimentary addon. This Option can be introduced to other courses as well and be a common module . 3. Many Google Applications are referenced : AdWords, Google Trends etc . A separate glossary / compilation containing ALL of these and giving a short description of what are their features and use and how they are linked to this Course would be welcome. Once again this can be linked to other Google Courses as a common addon. 4. The module on creation of a website was not comprehensive and perhaps Google could offer this as a separate course and give a discount if purchased together with the Digital marketing one. Summary : A serious update is needed.

    Filled StarFilled StarFilled StarStarStar

    By Nursultan K

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    Nov 1, 2023

    The course was well-designed and informative, but it was too slow-paced. It could have been completed in two weeks, but it was stretched out by the presenters' retentiveness . The presenters' delivery was artificial and not-live. They read the text on the teleprompter verbatim, without any enthusiasm or engagement. This made the course difficult to follow and retain information. Overall, the course was good, but it could have been much better if the presenter had delivered it more effectively.

    Filled StarFilled StarFilled StarStarStar

    By emily a

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    Jun 29, 2022

    I think there are many ways you could make this more accessible - i have some dsylexia and audio processing issues and i found the videos rather unhelpful. There could be more visuals and interaction. Also everhthing is on white - can we get some dark backgrounds - alternate fonts. Sometime she'd talk and there would be a slide but the slide was up too quick. It needs to stay on the screen longer while she talking about it. and she needs to review at the end of each video all the slides.

    Filled StarFilled StarFilled StarStarStar

    By Shoaib S S

    •

    Nov 8, 2023

    I've acquired a solid grasp of the fundamental principles of Digital Marketing and e-commerce. However, I had anticipated gaining practical experience through hands-on projects, but unfortunately, the course was predominantly theory-based. Nevertheless, I've managed to establish a strong theoretical foundation in Digital Marketing.

    Filled StarFilled StarFilled StarStarStar

    By Anna R

    •

    Dec 21, 2023

    This course gives a good understanding of the fundamentals of digital marketing. On the other hand, it does not include real problems to teach you through problem-solving. It is more about theory. I believe the next part of the course will be more practical.

    Filled StarFilled StarFilled StarStarStar

    By shubham k j

    •

    Aug 25, 2023

    thank you google for providing this course i am soo thankfull to you in thiss cousre i have learnt soo much thing about the e-commerce and digital marketing their tactics matrics method of e-commerce .

    its been very usefull and knowledgeable course for me .

    Filled StarFilled StarFilled StarStarStar

    By Naresh k

    •

    Nov 7, 2022

    WITH DUE RESPECT , THE COURSERA TEAM I AM VANSHIKA USING YOUR COURSERA SINCE A LONG TIME BUT NOW I CANT ACCESS MY CERTIFICATE . THEY ARE TELLING TO VERIFY MY ID AND I HAVE DONE MORE THAN 100S OF TIME BUT STILL I CANT ACCESS IT

    Filled StarFilled StarFilled StarStarStar

    By Arnold M

    •

    Dec 30, 2022

    i hate giving a low rating and I take responsibility for the misunderstanding. I’ve been an entrepreneur for ten years and wanted a course that was ‘close to the metal’ and this was in my opinion a high level overview.

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