Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
27,087 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

CK

Nov 13, 2023

This is simply the best course, started out with barely much knowledge in digital marketing and e-commerce but I have been making consistent progress in the level of my knowledge in digital marketing.

JH

Apr 7, 2025

Very well informed and a lot of information to gather, I thought it was very useful and very interesting and I'd recommend it to anyone that wants to learn more about Digital Marketing and E-commerce.

Filter by:

3051 - 3075 of 6,237 Reviews for Foundations of Digital Marketing and E-commerce

By Soe E E T

•

Jun 7, 2024

easy to understand and clear explanation

By Travis R

•

Mar 31, 2024

Really great for an introduction course.

By chandralekha t

•

Jan 2, 2024

it is well paced and learn alot from it.

By Mohamed A

•

Oct 12, 2023

what an awseome course it helped me alot

By Ramiya S

•

Aug 22, 2023

Excellent videos and wonderful insights.

By Saqlain T

•

Aug 17, 2023

This Course is very helpful for Everyone

By Abdul H

•

Jul 22, 2023

i am very happy to compelte this course.

By Oduche D

•

Jul 6, 2023

This course is was an eye opener for me.

By Tiara P P

•

Jul 4, 2023

Easy to learn with the videos and quizes

By Austin M

•

Jun 26, 2023

Very simple and straight forward course.

By Abdelmalek B

•

May 24, 2023

Good introduction to digital marketing !

By Sandip S B

•

Apr 29, 2023

I am very happy to get this certificate.

By Faheema U

•

Mar 30, 2023

Amazing course with accurate information

By Okwudile c

•

Mar 7, 2023

I really this course and the lead tutor.

By Muhammad A K

•

Dec 7, 2022

very good course. very very informative.

By Benjamín B

•

Nov 25, 2022

Clear and easy to follow. I love the UX.

By Mehboob H

•

Nov 8, 2022

Google's teaching method is pedagogical.

By Awomosu u

•

Oct 27, 2022

it has been an amazing journey so far.

By Fatima B

•

Oct 7, 2022

fast and simple to understand and learn

By felister W

•

Oct 5, 2022

Very interesting and detailed lectures.

By Adam B

•

Oct 4, 2022

Great foundation for digital marketing.

By Yeshaswi S

•

Sep 30, 2022

It was really helpful! I learned a lot!

By Jennifer H

•

Aug 17, 2022

i feel smarter and have gained knowledge

By Qonita K W

•

Apr 15, 2025

This course helps me a lot. Thank you!!

By سمر ن ا

•

Apr 7, 2025

لقد استفدت من هذه الدوره كثيرا شكرا لكم