This course, "Business Model & Product Pitch," equips you with the knowledge to develop and pitch a compelling business model. You will learn about various business models, pricing frameworks, cost analysis, and growth planning. Additionally, you will create a minimum viable product (MVP), explore financing pathways, and prepare an investor pitch to attract potential investors.
Business Model & Product Pitch
Business Model & Product Pitch
This course is part of Information Technology Entrepreneurship & Startup Specialization
Instructor: Soumya Sen
Included with 
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
1 week to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Recently updated!
June 2025
Assessments
8 assignments
Taught in English
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This course is part of the Information Technology Entrepreneurship & Startup Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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There are 6 modules in this course
What's included
3 videos
In this module, you will explore various types of business models and learn how to identify the most suitable one for your startup. You will also develop a pricing framework, considering different pricing strategies and examples to ensure your product is competitively priced.
What's included
8 videos2 assignments
This module focuses on understanding and analyzing the cost structures of your business. You will learn how to calculate customer lifetime value (CLTV) and customer acquisition cost (COCA), and explore strategies to reduce COCA. Additionally, you will chart a growth plan to ensure sustainable business expansion.
What's included
8 videos2 assignments
In this module, you will create a minimum viable product (MVP) and develop a comprehensive growth plan. You will also explore various financing pathways, including seed funding, angel investors, venture capital, and loans, while learning how to protect your intellectual property.
What's included
10 videos2 assignments
This module will guide you through the process of preparing and delivering an effective investor pitch. You will learn how to find and choose potential investors, create a compelling slide deck, and practice best practices for pitching to secure the necessary funding for your startup.
What's included
11 videos1 reading2 assignments
What's included
1 reading
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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University of Minnesota
University of Minnesota
University of Minnesota
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